I really like this article…
by Dave Larson
People need to understand how to use these marketing/communication tools the best way to 1) talk appropriately and ethically and 2) gain knowledge in how to use the tools to maximize opportunities for yourself and company. More information will be coming about applying basic rules to your current conversations and standing out in a world of constant posts, tweets and boring content.
For now, read this article a few times and make sure you know the proper way to use twitter.